Because trailers and advertisements are short and self-contained, borderline material is less likely to be justified by context and more likely to cause offence.
For these reasons, classification decisions for trailers and advertisements may be more restrictive than for equivalent material in a main feature, for example:
- strong language is not permitted in trailers or advertisements at any category below ‘15’
- only one use of strong language is permitted in a trailer or advertisement at ‘15’ and must be neither threatening nor aggressive.
Advertisements for alcohol of any type can be passed at any category. However, these may receive a more restrictive classification if there are overt attempts to associate alcohol with sexual prowess and/or a glamorous or successful lifestyle.
Advertisements for tobacco are prohibited by law.
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